As National Creative Director on Chrysler, my biggest challenge was the retail side of the business. In Dealer spots, zero percentages and shiny metal were a given. But I was determined to package that hard sell message in the most engaging and entertaining way possible. I was very proud of the efforts my teams made on the retail side of the brand.
BRANDChryslerTYPETV CommercialsAGENCYBBDO